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Real Estate Photography: 5 Basic Types of Real Estate Photos

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Visual presentation plays a pivotal role in getting more traffic online for any real estate business and agent. For beginners, before knowing how to take property photos, you need to know five main types of real estate photos including residential, architectural,  interior, commercial and drone photography.

Let’s get started!

5 Main Categories of Real Estate Photos

A photo can be worth thousands of words. Take a look at these statistics below, you can see great power of using real estate photography in property selling:

So, you have already known how amazing the power of photography in real estate marketing is. In the next part, let’s discover 5 types of real estate photography every newbie should know.

Type 1. Residential Photography

The most popular kind of real estate photography is residential real estate photos based on the clients’ needs. Overally, a real estate photographer usually provides 20–30 edited photos from a residential assignment, ranging from condos and townhomes to single-family homes and occasionally multi-family complexes. The year 2021 witnessed a significant need for residential real estate photography, with 6.9 million properties sold in the United States.

Type 2. Interior Images

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Are there any home buyers going to not see the inside of a selling house? Definitely no! As its name implies, interior real estate photography is a specialized field within the broader realm of real estate photography that focuses on capturing the interiors of residential and commercial properties. The goal is to showcase the interior spaces in the most appealing and realistic manner possible, helping potential buyers or tenants envision themselves in the property. 

Type 3. Architectural Real Estate Photos

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Architectural real estate photography is a specialized genre of photography that focuses on capturing the exterior of buildings, engineering firms, as well as the overall design and architecture of residential and commercial properties. This type of photography is essential in showcasing a property’s unique features, design elements, and aesthetic appeal.

Architectural real estate photography is instrumental in marketing properties, helping potential buyers or tenants appreciate the design, craftsmanship, and overall aesthetic of a building. High-quality architectural images contribute to a property’s marketability and can significantly impact a potential buyer’s perception. However, it requires a lot of skill to produce high-quality final images of architectural photography, which not all real estate photographers can do.

Type 4. Drone Real Estate Photos

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Drone photography helps give a bird view for prospective homebuyers to see a house and its surrounding neighborhood as well as unique and compelling perspectives that standard real estate photos cannot provide. Drone real estate photography and videos has become increasingly popular in the real estate industry for its ability to provide a more comprehensive and engaging visual experience.

According to NARs, using drone photos in real estate listings will help sell your listings 68% faster than ones without.

Type 5. Commercial Real Estate Photos

Commercial real estate photography involves capturing high-quality images of commercial properties for marketing and promotional purposes. These photographs are used to showcase the features, architecture, and overall appeal of commercial real estate listings online. The quality and professionalism of the photographs can significantly impact the perception of the property and influence potential clients or investors.

This type of photography is often more expensive as high-quality imagery can help the business earn more money over the long term. Additionally, photographers specializing in commercial real estate photography may require more experience and equipment to capture well-lit, clear, and visually appealing images.

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Final Thoughts

Knowing basic types of real estate photography is a must if you want to get into this industry. As according to real estate experts, it is never a good idea to get on with taking real estate photos before learning its principle categories and fundamentals. Just like building a house, you need to build the basment before anything.

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REP: A Tutorial to Take Real Estate Photos for Beginners

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We all know that high-quality real estate photography has a significant impact on real estate listing sales. However, most newbies are frustrated when starting the ball rolling to take the first shooting of a house. 

In this end-to-end guide, we’ll break down all you need to know to take real estate photos for beginners and how to show the best features of your real estate listing as well as attract potential buyers’ attention.

What Equipment Beginners Should Use to Take Real Estate Photos?

Last week’s article defined real estate photography as a type of “commercial photography in which a photographer takes professional photos of a home that is for sale.” To take such magic images, there are four basic necessary equipment for any real estate photographer 

1. Digital camera: The most important piece of equipment is your digital camera, so choose yours wisely. To attain the highest-quality images, consider using HDR or DSLR cameras is recommended.

2. Wide-angle lens: Consider a wide-angle lens especially when taking interior photos, which makes enclosed spaces look more spacious and increases the house’s attraction for buyers.

3. Tripod: A stable and sturdy tripod will ensure great control of your camera and image production.

4. Lighting: There is a built-in flash available in each camera, but to enhance any shadow elimination, you can consider buying a remote flashlight.

4 Tips on Preparing for a Shooting of Real Estate Photos

Before shooting, forget not preparation for the best real estate photos:

1. Compile a shot list. Always plan a list of interior and exterior shots you are going to take. Don’t mind asking about the homeowner’s or realtor’s expectations. Begin with exterior images and highlight any appealing features—like pools or patios—and capture at least five different angles of the front of the house. Work with the real estate agent to decide which rooms are most appealing, and capture at least three photos of each of those.

2. Prepare your equipment. A couple of days before your shoot, run down your checklist of equipment you will need for your shoot. If you have a new camera, make sure you can use the basic camera settings. Ensure that your camera batteries are fully charged and that there is enough room on your camera’s SD card or internal storage.

3. Ask for a clean space. If you’re shooting a house that is still being lived in, ask the owners to clean and declutter the space to make it camera-ready.

4. Choose the right time of day. Consider scheduling your shoot for a time of day when the light is soft enough to eliminate the threat of glare but bright enough to see the house’s features. Early morning and late afternoon—about an hour before sunset—have soft light that will prevent your photos from looking oversaturated. Avoid shooting on overcast days because there may not be enough light to make your photos sharp.

5 Tips for Taking Exceptional Real Estate Photos

Here are six tips for capturing quality photos if you’re considering becoming a real estate photographer.

Clear out any distracting items. 

Not all homeowners take care of cleaning their homes before shooting day. That is why some properties look very messy. Otherwise, some can miss several small obstructions like PC cords, wires, trash cans, or a pet. Make sure to eliminate any of those variables from your shot, which will enable your audience to imagine themselves in the home.

Consider the height of your tripod. 

Recommended shooting interiors from eye height is around 5.5 feet, which keeps the room looking proportional and makes it easier to keep vertical lines straight.

Use natural light.

Early morning or twilight is the best time for shooting the exterior when the light is softest. Meanwhile, for the interior, make sure to open the blinds and let in as much natural light as possible.

Showcase the highlight of the home.

Find a beautiful quality of the home—like a pool, new kitchen countertops, a living room fireplace, or large bright windows—and showcase these in your images.

Take multiple exposures and angles. 

The more photos you take, the more options you have. For each room, it’s highly appreciated if you can photograph a variety of angles and in different exposures. Thanks to that, you also can present various options for a real estate agent and get their expectation more easily. 

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Real estate photography can increase or decline your listing sale. You, therefore, should build a solid foundation with a comprehensive tutorial on shooting real estate photos. Only after that, you can compose exceptional real estate photography that not only tells a visual story that allows potential buyers to envision their lives in and on the property but also speaks to your professionalism and brand.

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REP: 4 Common Mistakes of Shooting Real Estate Photos?

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The Common Mistakes of Shooting Real Estate Photos are typically committed by every photographer from beginners to experts. Once they stop being cautious, mistakes happen on and on.

So, today’s post will list 4 common mistakes of shooting real estate photos with some tips to avoid them.

1. No Research In Advance

One mistake that can significantly impact the quality of real estate photos is neglecting the importance of proper preparation. Each property has its attractive features. For this reason, every project will need different trial and error to discover the best way to capture this attraction. Some people think that the experienced photographers will easily find the best angles to appeal to potential customers, but striking new ones does not do any harm. The best shot will probably come from this. Thus, before going to the shooting landscape, photographers should spare some time to prepare first.

Most of the time, the sellers know correctly what the selling point of their properties is. So, a small tip to avoid these common mistakes of shooting real estate photos is to ask their instructions in advance. By doing so, photographers can save more time and effort.

2. Amateurish Furniture Placement

When talking about common mistakes of shooting real estate photos, virtual staging should also be listed. A cluttered or messy space can distract potential buyers and overshadow the property’s best features. So, how to deal with this issue?

2.1. Clean And Arrange The Furniture Before Shooting

Firstly, it is essential to declutter and organize the space before taking photographs. Paying attention to details, such as arranging pillows, straightening artwork, and removing personal items, will significantly help create an inviting and appealing environment. 

Additionally, arranging furniture can also enhance its aesthetics by strategically placing decorative elements, such as vases of fresh flowers or tasteful centerpieces, to give the space an affluence or lived-in look. 

2.2. Use A Editing Service To Remove Common Mistakes of Shooting Real Estate Photos

In fact, if the photographer is not well-stage in preparation, they can also fix it by putting them into software for real estate photography editing in the post-production process. For example, when the trash appears rashly in real estate photos, which is very unsightly, it can be removed afterward by using photo editing. However, keep in mind that it will incur additional time or charges.

3. Poor Variety Of Shots

The lack of diverse views of properties is underestimated common mistakes of shooting real estate photos. Before visiting a real estate site, buyers tend to research online first. Having a large number of the properties’ photos will attract them more, making them want to stick around more. On the other hand, too few photos will hinder the buyers from visualizing how they will use this estate, leading to a decrease in sales.

To avoid this problem, after researching the shooting spots, photographers should make a shooting list. By listing out the spaces to shoot, photographers will know if there are enough photos or not. 

Some of the most used shots for normal houses are:

  • Front house (from 2 angles and 1 Aerial shot – if possible)
  • Back Exterior (at least 1 from far view and some highlight the unique features such as patio, playground, pool, etc.
  • Family room: if it is an open space. Photographers usually show how they are connected.
  • Kitchen and dining area
  • Master Room (Bed view and Bathroom)
  • Guest Room (Bed view and Bathroom)

4. Unsuitable Lighting 

Last but not least, another mistake of shooting real estate photography is the improper use of lighting. There is no doubt that real estate photography lighting plays a vital role in emphasizing the features of a property and creating an inviting atmosphere. Many photographers rely solely on natural light, failing to consider the time of day and the positioning of windows. Consequently, their photos turn out dull or overexposed.

To overcome this challenge, photographers should experiment with different lighting techniques, such as utilizing artificial light sources and reflectors, to create a balanced and well-lit composition. Additionally, they can also schedule a good time of the day to receive the best shots.

In conclusion

Common Mistakes of Shooting Real Estate Photos happen all the time. But, practice makes perfect. By taking the time to perfect these aforementioned skills, photographers will undoubtedly yield positive results and set them apart in the competitive real estate photography market.

Related posts:

Real Estate Photography: A Definition Of Real Estate Photos?

Real Estate Photography: 5 Basic Types Of Real Estate Photos

Real Estate Photography: A Definition of Real Estate Photos? 

Posted on by Administrator

Humans are visual creatures. Yes, it’s true! Especially in the real estate industry, the more effectively you can represent a property on your website, the greater your odds are of getting a call from potential buyers!

In this post, let’s dive into what and why high-quality real estate photos, and be ready to become a leading real estate enterprise in such a competitive market. 

A Definition of Real Estate Photos

Top 5 Reasons Proving Real Estate Photos Are Crucial

1. Real Estate Photos Are First Impression

In a technology decades, there are more and more transactions done online.  According to our recent survey, 85% of customers tend to access Internet to find local businesses, real estate agents and firms. Your potential buyers are likely resorting to Google to find dream properties. 

In other words, those online photos are that first impression for any home buyers visiting a website or home-selling platform. And first impressions are powerful things!

High-quality photos make every property look dazzling. Plus, they represent all aspects of that property, allowing prospective buyers to view every room and every detail before getting in the car.

When you represent your listings with high-quality real estate pictures, you can show off a property at its best, and which can deepen home buyers’ trust in your services thanks to great investment. Unless, it’s possible that clients will also search elsewhere.

2. Professional Real Estate Photos Guarantee a Faster Sale

Have you heard this shocking statistic? A property represented by more impressive real estate photos attain 32% faster in sale than ones lacking stunning visuals!

This is a simple logic. Professional real estate photos display your properties in their best possible light. Meanwhile, online browsers are far more would love to click on an ad or listing if it is attractive enough. Professional pics can also give would-be buyers a sense of higher value and quality, which they are going to be far more serious about.

As a result, you no need to have to negotiate a lot. Fewer negotiations,  faster a sale. 

3. Online Land Photographs Take special care of Occupied Purchasers

Buying a house is never an easy task. When it comes to navigating lenders and securing mortgages, buyers are aware of how emotionally and time-consuming a home purchase can be. Wheres, the vast majority of us don’t approach a great deal of extra time for house shopping, particularly if everyday positions and families are important for this situation.

Thus, planned home buyers will do anything they can to improve on the home-purchasing process.

If a home buyer can be persuaded of a home’s estimation and potential basically by exploring to a site, their choice cycle turns into a ton more straightforward! They can rapidly limit their rundown of competitors by surveying postings alone.

Take special care of occupied purchasers by showing top notch pictures of each of your properties on the web. Realize their knowledge well, then you can undoubtedly set up a call with them.

4. Supplement Other Promoting Attempts

Numerous specialists utilize land photography as a component of their promoting spending plan. This is a shared benefit in light of the fact that your clients get higher offers, and you can involve the photos as instances of how you can help future clients’ postings.

Proficient land photography will draw in more consideration regarding your postings, and utilizing photographs on your site or virtual entertainment can assist you with creating more leads.

Do you have other computerized advertising endeavors set up? These can soar with the help of professional real estate photos.

Most internet advertising is picture driven. However, pictures are everything when it comes to real estate. On the off chance that your ongoing internet based crusades are utilizing unremarkable pictures, they may not be paying off really high with proficient land pictures.

The versatility of high-quality real estate images across platforms is what sets them apart. Transfer a sneak see of another leaning to Instagram, for instance, or run social promotions on Facebook that show current homes in your space.

Since proficient land photographs can be so effective, utilizing them across numerous channels is fundamental. This can help the perceivability of existing properties and cycle those deals through quickly.

Final Thoughts:

Real estate is a competitive industry. Aside from the fluctuating business sector and reliable turnover, there are around 3,000,000 specialists in the U.S. If you’re not standing apart from the opposition, you probably will not find success. That is where great real estate photos can genuinely separate you from other realtors.